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Pop Empires : Transnational and Diasporic Flows of India and Korea

Author :  S. Heijin Lee, (Ed)

Product Details

Country
United States
Publisher
University of Hawaii Press, USA
ISBN 9780824880002
Format PaperBack
Language English
Year of Publication 2019
Bib. Info xii, 348p. ; Includes Index ; Bibliography
Product Weight 540 gms.
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Product Description

1. Motion pictures, Indic. 2. Motion pictures, Korean. 3. Motion picture industry – India – Mumbai 4. Motion picture industry – Korea (South) 5. Culture in motion pictures. 6. Motion pictures and transnationalism. At the start of the twenty-first century challenges to the global hegemony of U.S. culture are more apparent than ever. Two of the contenders vying for the hearts, minds, bandwidths, and pocketbooks of the world’s consumers of culture (principally, popular culture) are India and South Korea. “Bollywood” and “Hallyu” are increasingly competing with “Hollywood”—either replacing it or filling a void in places where it never held sway. This critical multidisciplinary anthology places the mediascapes of India (the site of Bollywood), South Korea (fountainhead of Hallyu, aka the Korean Wave), and the United States (the site of Hollywood) in comparative dialogue to explore the transnational flows of technology, capital, and labor. It asks what sorts of political and economic shifts have occurred to make India and South Korea important alternative nodes of techno-cultural production, consumption, and contestation. By adopting comparative perspectives and mobile methodologies and linking popular culture to the industries that produce it as well as the industries it supports, Pop Empires connects films, music, television serials, stardom, and fandom to nation-building, diasporic identity formation, and transnational capital and labor. Additionally, via the juxtaposition of Bollywood and Hallyu, as not only synecdoches of national affiliation but also discursive case studies, the contributors examine how popular culture intersects with race, gender, and empire in relation to the global movement of peoples, goods, and ideas.

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