Pakistan's First-Ever City Guide Jumbo Karachi Guide, the pilot project of Jumbo City Guide Series, is the first book of its kinds to be published in Pakistan. Quite a few stalwarts and celebrities have declared it as a worthy initiative aimed at promoting the soft image of the country, the province and the city. The publication of five annual editions of Jumbo Guide is a testimonial to its success. It has been making waves the updated editions becoming increasingly popular among the students and researchers, besides the corporate sector, who find the information quite useful.