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Branded entertainment : a strategic approach towards integrating product placement practices in Turkey

Author :  Simin Kara, Ayşe

Product Details

Country
Turkey
Publisher
Gece Kitaplığı
ISBN 9786057623546
Format PaperBack
Language Turkish
Year of Publication 2019
Bib. Info 281 p
Categories Product placement in mass media. Advertising in motion pictures. Advertising.
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