Jamu is the herbal-medicine tradition of the Indonesian archipelago. Born from disparate influences brought by traders to this crossroads of Asian commerce, over the centuries jamu has developed into a sophisticated suite of nutritional supplements incorporated into cuisine, beauty rituals, and healing agents, all proven effective by empirical research. But jamu is more than brightly colored powders and tonics. Jamu Lifestyle is your gateway to entering a vibrant community devoted to self-care; a joyous and transformational world of wellness. In the jamu tradition joy, community engagement, and beauty are considered essential to wellness. That means beauty rituals, community gatherings, and sensory engagement are all part of self-care and should be practiced regularly—not doled out occasionally as earned luxuries.