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Business Sustainability During The Covid-19 Pandemic : A Collection Of Teaching Cases

Author :  Puteri Fadzline Muhamad Tamyez, Fatimah Mahmud & Yudi Fernando (ED)

Product Details

Country
Malaysia
Publisher
Universiti Malaysia Pahang Al-Sultan Abdullah, Kuantan, Pahang Malaysia
ISBN 9789672831976
Format PaperBack
Language English
Year of Publication 2024
Bib. Info xvi, 232p. Includes Index
Categories Education
Product Weight 400 gms.
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Product Description

These teaching cases were developed from management scenarios contributed by writers from Malaysia and India. The cases are from real-life events by managers that have more than 10 years of experience throughout various industries and backgrounds. These management decisions are guided by theory, in the form of tried, tested, and practical concepts and principles. This will provide learners with the chance to examine the circumstances leading up to the decision maker that led to such a decision being made, generating the motivation for discussion in the classroom. It is hoped that learners comprehend, analyse and solve significant real-world practical challenges.

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